From Loloi's new Nyla Collection

Loloi Rugs is set to dazzle the Atlanta market this summer with thirteen new collections, totaling over 100 new rugs. Buyers can expect a multitude of new designs ranging from dimensional geometrics and transitional gate patterns to traditional motifs and cheerful indoor/outdoors.

“All thirteen new collections have details in texture, design, or color that distinguish them from our competition. Whether it’s the high/low dimensional element added to our geometric patterned Brighton collection, or the hand-stitched cow hide that borders the Timboroa collection, we’re confident the new collections have distinctive character that end consumers are shopping for,” says Amir Loloi, Owner and President.

First, on the higher end of Loloi’s new introductions is the Byron Collection. Hand-knotted in India of 100% bamboo silk, the Byron Collection upgrades upscale modern and transitional room settings with a dose of sleek style. Its natural luster adds vibrancy to this series of solid, tonal designs.

From Loloi's new Brighton Collection

Next, experience a higher level of comfort with Loloi’s aptly named Cloud Shag collection. Hand-tufted in China of 100% polyester, Cloud Shag is available in a multitude of neutral and bright color options to enhance its irresistibly soft texture.

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The power-loomed Nyla Collection from Egypt offers a range of subtle, sophisticated looks that enhance an interior space at a value-driven price. Made of 100% viscose, Nyla features soft color combinations with touches of mocha, plum, and mist throughout the selection.

Hand-tufted of 100% wool from China, the Brighton Collection features a selection of trending geometric patterns in a vibrant color palette. Brighton partners multiple textures, a cut pile and hand-looped combination, adding dimensional interest to this fashionable line.

From Loloi's new Jaxx Collection

The Jaxx Collection showcases a variety of trending transitional designs ranging from over-scaled florals to simple geometrics. Power loomed in Egypt of 100% polypropylene, Jaxx is the perfect choice for the stylish yet price-conscious consumer.

Hand-loomed in India of 100% wool, the Harmon Collection features transitional plaid, stripe and ombre designs inspired by today’s fashion trends. Each design has slight abrash variations in color that create an interesting striated effect and give each rug its own unique character.

Hand-braided in China of 100% polypropylene, the In/Out collection offers a fun and simplistic look. This easy-to-place collection works nicely in an interior space or outdoors, and is available in an array of both neutral and vibrant colors.

The Paxton Collection is a 100% viscose flat weave from India available in solid, tonal design and a neutral set of colors. Its understated tonal pattern works in a broad range of interiors, yet is unconventional enough to add character to an interior space.

From Loloi's new Rylan Collection

The Rylan Collection from Egypt offers timeless style in a series of elegant designs that will enhance the decor of your home. Power loomed of 100% polypropylene, Rylan’s space-dyed colors create subtle striations in pattern that help achieve an antiqued look.

The Stamos Collection features an impressive series of fresh transitional and updated traditional patterns that can instantly revitalize any space. Power-loomed in Egypt of 100% polypropylene, Stamos’s on-trend colors complement today’s home interiors nicely, and its high/low texture adds dimension into the pattern of these beautiful rugs.

The Timboroa Collection evokes a sense of rugged adventure, along with a certain level of modern simplicity. Made in China of flat woven sisal and a hand stitched natural cowhide border, this versatile collection settles nicely in a cozy cabin setting, or adds a touch of southwestern appeal to any space.

From Loloi's new Zamora Collection

The Zamora Collection, made in China of 100% polypropylene, combines a hand-hooked field with a hand-braided border, for an overall look that exceeds expectations in an indoor/outdoor product. Cheerful and vibrantly colored, this collection breathes liveliness into an outdoor space.

The Zuhri Collection from India features 100% eco-friendly jute, with a strategic mix of hand-knotted and hand-looped construction to add textural interest. Zurhi features a plush pile, and is available in a series of sophisticated color combinations that will instantly enhance a variety of room settings.

Visit Loloi Rugs’ Atlanta showroom (AmericasMart 4-C-7) from 7/11 to 7/18 to view Loloi’s fresh summer introductions.

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Founded in 2004, LOLOI RUGS has become a fashion leader specializing in medium- to high-end area rugs in every style category. Under the expert direction of area rug veteran Amir Loloi, the company has won two consecutive ARTS Awards for “Best Rug Manufacturer” in 2010 and 2011, and two in 2012 for “Outdoor Living” and "Best Outdoor Manufacturer." Its six America’s Magnificent Carpets Awards and three Atlanta Visual Display Awards for sophisticated showroom design attest to the company’s commitment to innovation and quality. LOLOI RUGS is headquartered in Dallas, with to-the-trade showrooms in New York, Dallas, Atlanta, Las Vegas, and High Point, NC. For more information, visit: www.loloirugs.com.