Evite to Nourison debut of Barclay Butera Lifestyle rug line

SADDLE BROOK, NJ (April 16, 2012) Nourison and Barclay Butera will co-host a debut event to celebrate the new line of Barclay Butera Lifestyle rugs on Sunday April 22nd from 4:00- 6:00 PM in the Nourison showroom. On hand will be key staff from both Nourison and Barclay Butera Lifestyle, including designer Barclay Butera. All market visitors are welcome to attend the event.

“Barclay has a unique brand image, design style and loyal customer base that will help us reach a completely new market demographic,” said Alex Peykar, principal at Nourison. “I am very excited with the result of our collaboration. The rugs are all visually stunning and uniquely distinctive in terms of color, material, texture and pattern. Great products are a result of combining new ideas, technology and craftsmanship. I think we have succeeded remarkably in this regard with the Barclay Butera Lifestyle collections.”

On his partnership with Nourison, Butera has this to offer: “Meeting with and exploring the potential for this line with Nourison was exciting from the beginning. This company is explosive in their product development capabilities, their marketing efforts, and their customer service. We look forward with tremendous anticipation to this launch and are thrilled to be able to offer this collection to our customers who have been clamoring for rug designs of this very nature for years.”

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For further information, please contact Julie Rosenblum, Nourison’s Brand Manager at [email protected].

 For additional information on the Barclay Butera Lifestyle Collection please contact Christine Phillips of Viola! PR and Design at [email protected] or 920.254.5563.

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Nourison is a leading global floor covering company that produces extensive collections of virtually every category of rugs and high-end carpets. A fully vertically integrated company, Nourison oversees almost every aspect of the manufacturing process from wool spinning to dyeing, weaving and finishing. Supported by an unparalleled dealer system, Nourison has become the leading multi-product resource in the floor covering industry in the United States and Europe with permanent showrooms in New Jersey, New York, Atlanta, Las Vegas, High Point and Zurich. For further details, visit www.nourison.com.